I guess this is just another step for P. Diddy in is his attempt at world domination, Diddy is partnering up with BlackBook magazine for an iPhone app featuring a guide chock-full of Diddy’s favorite restaurants, clubs and shops nationwide, complete with editorial reviews.
Diddy joins Bravo, The CW and Modern Luxury who all have their own versions of the BlackBook guide and BlackBook’s plan .
To promote the new app, Diddy is appearing on the cover of the October issue. It’s all part of the company’s plan to expand their guidebook brand to the mobile media world. This is great because its nothing like app store money although anyone who is in the know can just jailbreak their iphone and open iPhone’s file system so it can be accessed from your computer allowing you to get any program you want for free with a simple download…but don’t say I told ya.