The fine people at M&M’s decided to give Diddy some money in hopes that people will cop more M&M’s. I don’t know if it will work, but according to Diddy “m&m’s I see you…“. Pretty much M&M’s bought the white party from Diddy. I would call Diddy a sell out except for the fact he has built a whole persona on “selling out”.
Edit: I’m also throwing this video of The Diddler & Ricky Rosé discussing their new partnership, If not only for the view from Diddy’s NYC apartment. I need to get my money up.