Reebok Just Making Things Up…Get Hit With $25 Million Fine
Wednesday, September 28th, 2011 at 12:08 pm
Views: 2338

I know what you are thinking. The FTC is fining Reebok for giving Swizz Beatz a check and trying to trick people into thinking their brand is cool. Surprisingly that is not the case. Basically Reebok mad some toning shoes that theoretically developed muscles in the legs. The claims were completley false. Now people who bought the shoes can get a refund. Via The Federal Trade Commission:
In its ongoing effort to stem overhyped advertising claims, the Federal Trade Commission announced that Reebok International Ltd. has agreed to resolve charges that the company deceptively advertised “toning shoes,” which it claimed would provide extra tone and strength to leg and buttock muscles. Reebok will pay $25 million as part of the settlement agreement. The funds will be made available for consumer refunds either directly from the FTC or through a court-approved class action lawsuit. Consumers who bought Reebok toning shoes or toning apparel can submit a claim here.
