Earlier this month, Pharrell Williams hosted the Fashion’s Night Out party at the BBC / ICECREAM store in Soho. Pharrell mingled with fans while Mark McNairy’s collaboration on Bee Line, Don C’s NY hats, and exclusive FNO pieces were featured throughout the night.

In honor of the Wu’s upcoming 20th anniversary, the legendary clan has linked up with G-Shock to release the watch pictured above. (more…)

adidas’ new advertising campaign “All Originals Represent” features brand ambassadors Nicki Minaj, Big Sean, K-Pop artist 2NE1, Derrick Rose, and designer Jeremy Scott. (more…)

To commemorate to The Big Groove Party Vol.4 2012 that will be held in Japan, the legendary NYC Dj Stretch Armstrong and Stussy come together to create a small collection of tees that are scheduled to be released on 8.4.2012 the day  of  the BGP4 event.  The limited tees will be retailed at $67.  (more…)

Mr. Scott is at it again with his latest collaboration with Adidas Originals! The designer/innovator comes with an inclusive fall/winter collection! Picture and video lookbook after the jump. (more…)

A recent infographic shows that on average, Air Yeezy 2′s are being resold for almost TEN times their original price. (more…)

Textile surgeon, Dr. Romanelli joins forces with LeBron James’ UNKNWN label/retail outlet to create a limited collection of hybrid LeBron James jerseys to form “Dr. X for UNKNWN’s Stealth Collection”. (more…)

Jimmy Choo Ltd seems to be tapping into the gentlemen’s market. Not only is the historically women’s designer shoe, (more…)

Billionaire Boys Club has released a series of items that coincide with their summer 2012 collection. This small collection features mostly shorts with sailing-inspired patch branding, (more…)

I understand there’s a lot of hype surrounding the release of the Yeezy 2′s tomorrow but this video just takes things to another level. Give it a look as it really speaks for itself.

Get a close up look at Kanye’s new Air Yeezy 2′s. Video courtesy of Complex.

Three years after dropping the original Air Yeezy sneaker, Nike and Kanye West are ready to release the Air Yeezy 2. (more…)