Like Alcohol? Like Hip-Hop? Well, Chance the Rapper Has His Own Craft Beer

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Chance-the-Rapper

Rap and alcohol? Count me in!

Read more after the jump.

It looks as though Chance the Rapper will continue his dominance over culture with his own signature craft beer courtesy of Goose Island Beer Company.

The beer, a 5.3 percent Helles-style lager called No Collar, will be debuting this weekend at Pitchfork’s annual music festival in Chicago’s historic and beautiful Union Park.

Apparently Chance was quite hands-on with the entire process, having consulted with brewmaster Jared Jankowski and expressed his wish for the brewery to create a beer “for the hardworking people of Chicago…exactly what you want to drink after a long day of work.” No Collar will also be available on draft in various bars around Chicago after the festival.

Of course, the fine people over at Goose Island Beer Company aren’t just coopting rap and hip-hop culture either, the company has previously collaborated with Run the Jewels (Killer Mike and El-P) for a fine wheat ale. It was called Wheat Ale Run the Jewels. Definitely not as punchy as No Collar, though. Sorry Mike Bigga!

Source: Pitchfork