A Lyrical Lemonade production.

On one of the most loaded “New Music Fridays” in recent memory (March 13th) — which saw drops from Lil Uzi Vert, Jay Electronica, Don Toliver, Jack Harlow, Blueface, Curren$y, and more — Rich The Kid came through with his third studio album, BOSSMAN

Setting a different tone sonically, RTK began this 19-track album with somber and introspective “Far From You.” Recently, this intro track received the Lyrical Lemonade video treatment.

Deploying a variety of graphics and mediums, Cole Bennett laced Rich The Kid with a well-textured video, pulling out all the stops. From cartoon depictions to claymation, the “Far From You” is certainly an original — nothing short of what we’d expect from Cole at this point.

Watch the “Far From You” video below: