Wale Speaks On Beef With Interscope...Clearly Doesn't Understand The Music Biz

Wale speaks on why things didn’t work out with Interscope. He has some points, but at the end of the day he still clearly doesn’t understand how the business works. His main beef is that they didn’t ship enough physical CD’s to the DC area. Wale has clearly never heard of co-op fees because it costs money to even get cd’s in the chain cd stores. So Interscope wasn’t going to drop tons of money in co-op fees in hopes that people would go to an actual store to buy a physical CD. It’s a singles game anyway for the majors, and artists can’t get mad when labels don’t care about the integrity of an album in this day and age. Plus Interscope didn’t like how the single performed. At least they dropped the album instead of shelving it (a point Wale did make). All I know is Jimmy Iovine’s music business knowledge > Wale’s music business knowledge. Plus I think the main friction in Wale’s relationship with Interscope is that they mainly deal with superstars over there, and Wale is not a superstar. Plus that whole Interscope deal went through socialite Mark Ronson’s Alido imprint and he has sh*tty taste in rappers anyway *cough* Rhymefest *cough*.

This radio DJ also asks Wale about the Cudi beef in a super weak sauce way (she even shat on that awesome video of Cudder leaving the club completley hammerfaced). I guess “friends “just go through a rough patches whatever that means. But we already knew it was “squashed”.