The Last Laugh: Baby On Cash Money Records Outlasting Jay-Z & DMX’s Labels

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It seems like although Cash Money were the underdogs back in the Ruff Ryders/Rocafella era they now have the laugh.Baby recently talked about his label outlasting its competition from the 1990’s including Jay-Z’s Roc-A-Fella Records and DMX’s Ruff Ryders Interscope imprint.

From Baby’s perspective, his company’s work ethic and ability to spot talent has helped build his brand.

“I look at that sh*t as we went through war and we sustained the weather and we stood in the fog,” Baby said in an interview. “Even when muthaf*ckas counted us out, we stood up and we manned up. We did everything we had to, to get where we’re at today. I think God gives it to ya when he feels you’re ready for it. It took us a long time; we had to go through a lot of changes. A lot of obstacles, losses, gains. I just think right now we’re so great at this sh*t. We got so many young n*ggas who look at me and Wayne and what we’ve accomplished. You see the hunger [that] Drake and all the rest of those little n*ggas [have] because they’re reaching for those stories. We work like n*ggas who never made a dollar and I think that’s impressive to them. That makes them go harder. Those little n*ggas got promising futures.”