Lupe is joining the likes of Justin Timberlake and pop singer Kenna this Autumn to climb the highest mountain in Africa, Kilimanjaro located in Tanzania as they raise money and hope to increase awareness about the need for clean water throughout the world. Lupe follows in the footsteps of his close friend Jay Z who embarked on his Water For Life campaign back in 2006 in conjunction with the UN and MTV. It is estimated that around 2 million children die each year due to inadequate water sanitation according to UNICEF.
Talking to Elle magazine Lupe says “It’s a universal problem; it’s all mounting to the point where eventually there’s no clean water left.”
The rapper is expected to release a track educating people on the problems faced in particularly by third world countries where the problem is a growing concern. Brought on board by Kenna, the Ethiopian-American singer with whom he worked with on the Say Goodbye to Love remix, Lupe is hoping to beat the singer at getting to the top of the 19,000+ mountain. “I’m an adventure junkie. Part of the motivation is beating Kenna to the top. Sabotaging his tent, taking the lining out of his coat, lacing it with ants or something like that.”
Nice friend…I would just be hoping to make it to the top…forget beating folks:-)