So it is looking like Comcast is looking to create 10 new independent channels to create more minority run programming. In the grand scheme of things I guess this a good look, but Kendrick Lamar said it best in “Average Joe“. “I don’t do black music, I don’t do white music, I do everyday life music“. TV should be treated the same way.
According to the WSJ:
- Comcast Corp. (CMCSA, CMCSK) said it plans to launch 10 new independent channels over the next eight years to satisfy a series of commitments to provide more minority-run programming.
The move comes after Comcast spent last year locked in an arduous regulatory approval process for its landmark deal to acquire a majority stake in media conglomerate NBC Universal. The deal included a number of public-interest commitments to diversity-promoting organizations.