Dame Dash has been on a public relations tear as off late. After hitting rock bottom he had seemed to be bouncing back nicely. He got a nice space, DD172, through some shady deal that may involve the Delorean family (or so I hear). At DD172 they get to make music, maybe do some painting, create some cool visuals (creativecontrol.tv) and they definitely get to smoke weed in a more professional environment. Throughout his public image rebirth the re-occurring theme for Dame has been how he doesn’t deal with “Whack World” some analogy to corporate America/the music industry. Dame and his ill film crew (Creative Control) are always making nifty videos of Dame, some rappers, and white bitches hanging out, getting lit, maybe drinking some red wine while talking about how “Whack World’ is the demise of creativity and art. How money shouldn’t matter in art. It should all be about the creative process.
That’s cool. I’m not mad at that. Here is the only problem. Dame is completely full of sh*t. It’s all about the money. Case in point is the news that Dame has recently inked a deal with Def Jam (i.e. Whack World) to distribute his music. To be honest I don’t even think Dame really cares about the music. All this is just a preamble to the fashion line I’m sure he is going to announce any day now. Dame wants to be embraced by that world so desperately and he will do anything make it happen. Just wait. I’ll be there telling you “I told you so”. Don’t let him fool you kids. It’s all about the money…