Unless you’ve been living under a rock somewhere it’s clear that over the last decade hip-hop has been rapidly evolving, so much so that if you look away even in the slightest you might miss its next big move. So then, what do we make of Common’s newest attempt at staying relevant? Read more after the jump.
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H/t The Masked Gorilla for this, the lead single from the new Teenage Mutant Ninja Turtles movie. Wiz Khalifa and Ty Dolla $ign add their cowabunga Taylor Gang surfer swerve to this soundtrack song. Juicy J also “got your back like a turtle shell.” Good to know. Check the video for the reptile movie after the jump.
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Future stumbles into the Chanel store just long enough to make this song-length ad for it. Young Thug joins on this clumsy track dedicated to saying the name of the leather giant as many times as possible. Silently wishing we could listen to only the production by itself. Check the track after the jump.
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The kick and the snap on this one makes it the ideal blend of ATL crunk and Bay Area bounce. This duo could put out an album of only these and we’d be cool. Rich Homie is a revivalist in this unique way, finding a groove where his melodies fit and sticking to it. Check the fraternity stepper inspired video after the jump.
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As if this headline weren’t ridiculous enough, watch the footage of Donald Glover a.k.a. Childish Gambino acting…well, childish. This is all part of a performance meant to hype a crowd in Sydney, Australia and to live precisely in a moment. But, the actor-turned-rapper is often so caught up in his own internet self-awareness (i.e. titling last year’s proper debut Because The Internet) that it’s hard to believe this was all spontaneous. What does he stand to gain from name-dropping? Check the video after the jump.
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From Retro Hash, here is a hippie Asher Roth with a soul infusion from ZZ Ward. This is a better look for him than the smug frat boy ethos of “I Love College” and that era. The grainy filter and hazy images give light to already sparkling harmonies in a full musical experience unlike AR’s previous stuff. Check it out after the jump.
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